Check out this Kickstarter project to raise $300 K and conserve a film icon... Dorothy's Ruby Slippers from the Wizard of Oz! https://www.kickstarter.com/projects/smithsonian/conserve-dorothys-ruby-slippers?ref=nav_search
UPDATE 10.25.16 --- Funding goal reached in less than a week. Now the campaign has added a stretch goal to conserve another iconic OZ item!
Yes, some have hefty price tags, but all donations are welcome.
This Kickstarter's home page is a good example of the winning tips shared by Kickstarter experts Madeline Holly-Rosing http://bostonmetaphysicalsociety.com/kickstarter-class-creators/
2) a compelling call to action
3) Story behind the project
5) reward tiers
6) risks and challenges/fine print
Kickstarter is a community. Generally, it's recommended that you have some credibility with the community prior to launching your page. You build credibility by backing other Kickstarter projects. The Smithsonian doesn't seem to have done that part... but they make up for it by being the Smithsonian :)
Previous posts here on the blog about Kickstarter: